Flux Performance - eMX startup from Europe


Erwin P

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I'm not so sure about that. For the last few decades it was nearly impossible for small mfg's to build a bike that complied with regulations. However with E propulsion there are way less hurdles when it comes to emissions, sound etc.

So in my total inexperienced take there is more room than there has been for a century to build and sell bikes by small mfg's.

I would love to see some small company like yours go for the sky though. A bit like Stark does now outselling ''the big 4'' in MX land.
 

Beagle

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As a small mfg we need to focus on becoming a big mfg, other players will come, you can count on every OEM having a bike for the eMXGP in 2026. There will be consolidation.
We need to swing for the fences, small garages retrofitting stuff won't be competitive in the new world. That's my take at least.
Would you be aiming for MXEP as well? I guess it could make wonders for brand awareness, especially for a startup ?
 

Beagle

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Hadn't been paying attention to flux instagram for some time, great stuff 👍

Development seems to be going well with talk about Primo 2.0 and aiming to start deliveries about a year from now.

And absolutely terrific photo
 

Swank171

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Thought i would BUMP this thread. Just wondering how things are going. Seems some industry wide battery breakthroughs are happening!! I’m sure they are still too expensive to put into production but its always exciting to see what’s is coming!
 

Marko_Flux

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Thought i would BUMP this thread. Just wondering how things are going. Seems some industry wide battery breakthroughs are happening!! I’m sure they are still too expensive to put into production but its always exciting to see what’s is coming!
Thanks for the bump!

We finally crossed a major barrier and will make an announcement soon, so good times ahead.

Battery breakthroughs are routinely oversold by the media to generate hype, in the real world there's no doubling of range on the cell level coming soon. Progress is relentless though, every 1-2 years there's a step forward. But we look at what we can do better than others on the same market, to have range advantages using the same cells.

Stay tuned!
 
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