Heavily agree with this. As someone who also preordered day 1 Stark has continually left me with disappointment. First they undercut the price of all models (twice) and now free features they teased in all the marketing are apparently part of a paid subscription for a bike we already own?
I get putting the GPS thing behind a pay wall but the ability to adjust power curves and enable race mode should not be paid features lol. Not to mention there are also a million other “trail app” alternatives to what stark is offering that probably have a much more sophisticated network of places to explore.
Is Stark a new company and should they get some leeway? Sure, but this just simply bad business practice. At this point I would’ve already abandoned ship but unfortunately they basically have zero competition when it comes to full-size real electric dirt bikes. Can’t way for one of the OEMs to release something solid so these guys learn to value their customer base a little bit more.
Not sure I follow. Nobody lowers the price on something if the market will bear more. Stark --like every other business-- is in the money making business and if they don't have to lower prices to try to increase sales then they won't. Were you expecting them to warehouse bikes they couldn't sell to hold the price you paid? I doubt their investors would have stood for something like that.
It is probably true that they "teased" features but that is not like a guarantee. Stark is in business to make money --like every other business-- and businesses have to change in order match market demands dictated by sales and profitability. Or be a KTM in court with thousands of unsold bikes.
Stark has zero competition for a reason. Even the Chinese (who could surely match Stark if not better them for less money) aren't clamoring to enter the full-size electric dirt bike market. It probably is not worth it. And the other OEMs can just look at the KTM warehouses full of thousands of unsold ICE inventory and will pause on any smaller new markets. It is probably only the Europeans who were positioned to do a Stark in the first place.
I get your disappointment and I am not defending them with regard to your expectations. But Stark is likely encountering headwinds like the rest of the motorcycle market and improving margins by selling software is probably music to their investor's ears. Stark was always considered a "platform" nobody in their right mind (in the 2020s) would bring out an expensive novelty tech to an extremely limited market that couldn't be used to generate recurring revenue --you can't get core startup investors if you don't have that in the plan. Just saying.